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Money & sales

Crowd vs sales

Whether a room made more or less than it usually does on a night with a similar crowd. Two independent readings of the same night, each ranked only against that venue’s own history.

Group · Crowd vs sales

What it is

Each venue's latest full night is placed on two axes. Across: how busy that night ran, measured as its count of hours at Packed or busier, ranked against the same count on the venue's own recent nights. Up: what the night earned, ranked against only the venue's own past nights that had a similar crowd. Because the money reading is conditioned on the crowd reading, the two axes stay independent: a busy night is not called a good night just for being busy.

How to read it

Right of centre: busier than this venue's own nights usually run. Above centre: it earned more than it usually does when it is that busy. The lower-right corner is the one to act on — the crowd was there and the money was not. Two venues in the same corner are each off their own pattern; this is never a ranking of venues or operators.

What it doesn't mean

⚠ What it can't tell you

It says a night was off the room's own pattern, not why. A private event, weather, a broken terminal or a comp-heavy night all land in the same place. Where door cover is taken outside the sales feed, the money reading understates exactly the busy nights this view selects — check the venue's own Sales page before concluding anything.

How it's calculated

From each venue's recent completed, settled nights (up to 12): count the measured hours at Packed or above per night; rank the latest night's count among the venue's own prior nights (mid-rank for ties); then rank the latest night's net sales among only those prior nights whose busy-hour count matches exactly, in the same currency. A venue joins the picture once it has 4 past nights with a similar crowd; below that floor it is listed as building rather than plotted.